Role Players 2024

Benaifer encompasses a genuine enthusiasm and passion for the brands that she works with along with their values. With over 18 years of rich hospitality experience, associated with global luxury leading hotel chains & airlines serving in different capacities, she displays a continuous effort to enhance customer experiences and build brand loyalty. Her ability to collaborate across departments and work effectively with cross-functional teams, utilizing data and analytics to have an informed decision-making and measure brand performance, makes brands achieve measurable results and drives them towards success. Her professional work is recently recognized by World Marketing Congress and CMO Asia as Most Admired Marketing Leader 2023 followed with Hoteliers Web and Ladies who Lead as Rising Star, Hospitality & CMO Asia as 50 Most Influential Women Leaders in Hospitality. She is also professionally associated with Ladies Who Lead and Indian Women in Hospitality.