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Role Players 2024

Arpita Dubey

Director & Head of Marketing & Communications – India & APAC
Innova Solutions

Arpita is a seasoned marketing leader with 17+ years of diverse experience across B2B and B2C industries. She currently holds the position of Head of Marketing and Communication - APAC, at Innova Solutions. Leveraging her wealth of experience in market positioning and brand building, Arpita, plays a pivotal role in aiding C-Suite leaders to drive strategic imperatives and achieve overall business growth.

Prior to joining Innova Solutions, Arpita led Brand Engagement and Partnerships globally at HCLTech. In her 9 years with HCLTech she held multiple leadership positions and steered strategic marketing efforts, spanning from an overall brand refresh, developing employer brand, to forging sports partnerships and boosting brand equity.

During her B2C stint, Arpita led CPG research team at Evalueserve and led brand and category teams at Future Group, Oriflame India and Sahara.

A seasoned thought leader, who believes in continuous learning, her features in platforms like e4m and contribution to industry articles and forums as a panelist, showcase her expertise. She is a strong advocate of gender equity and women in leadership at the workplace.

Her contributions to the industry have been recognised and awarded by prestigious forums like CMO Asia, NMCBI and India Coaching Federation.