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Role Players 2025


Priyanka Sethi

Head of Marketing
Haier Appliances India

Priyanka Sethi is the Head of Marketing at Haier Appliances India Pvt. with over 15 years of experience in B2B and B2C sectors. At Haier, she leads brand strategy, positioning, customer experience, digital & traditional marketing, employer branding, and PR. She drives the company's brand image, demand generation, and product innovation through 360-degree integrated marketing strategies.

A focused strategist, Priyanka excels in digital transformation and innovation, and is known for her empathic leadership. She has previously held leadership roles at Panasonic, Discovery, and NEC Corporation India, leading award-winning campaigns.

Priyanka holds a master's degree in Digital Marketing and an MBA from IILM, New Delhi. She is a firm believer in smart work, optimism, and creative storytelling. Recently, she was recognized at the World Brand Congress as one of the "most influential brand leaders.